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is pleased to announce its new Flagship store is open. Shop from the ultimate selection of basketball merchandise at the NBA Store.

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MVP Birthday Party

Get in on the action as your child becomes MVP for the day at the NBA Store on Fifth Avenue! This exclusive party is the ultimate way for a young sports fan to experience the NBA in a way they never have before.

"The kids loved the scavenger hunt throughout the store - your team made it very exciting and fun. The pop shots were the hit of the party! This was the highlight of the party for them. Each child told their parents how much fun they had. I was so pleased with this event, I would like to have another for my younger son" “Alice, party host from NYC.”

Standard Package includes 10 children (party can accomodate up to 15"). The NBA store remains open for business during birthday parties. The concierge area on the second floor is reserved for the party. Recommended for ages 6-10.
Pricing: $2500 *$50 each additional child up to 15.
Limited time offer. Save $500 on any MVP birthday party June 1st - August 31st.


Store Highlights

  • 25,000 square feet covering three floors.

  • The largest in-store collection of official NBA, WNBA, and NBA D-League merchandise.
  • State-of-the-art retail technology including interative product display, a video wall scrolling game highlights, live scores and social media content.

  • Personalization & concierge services
  • TV screens displaying live broadcast and game action footage.

  • Video game consoles, POP-A-Shots and Player measurement charts.

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